New business structure for Guidance

October News

We are proud to announce important changes at Guidance Navigation Ltd.

To enable us to focus more fully on our markets, bring the voice of the customer to the heart of the product development cycle and accommodate our rapid growth we are extending our Guidance brand to three dedicated divisions. ‘Guidance Marine’ will be responsible for our world leading range of Marine sensors, ‘Guidance Industrial’ for autonomous vehicle navigation, and ‘Guidance Innovation’ for our extensive research and development in collaboration with leading Universities and research institutes.

Guidance Marine logoGuidance Industrial logoGuidance Innovation logo
These divisions will enjoy a high degree of operational autonomy to deliver robust and reliable solutions in an agile and responsive manner to their customers and target markets. The divisions will also provide the necessary space for the entrepreneurial spirit and responsive attitude that has been at the core of Guidance to continue to flourish as we grow, delivering products and service that exceed our customer’s expectations.

From a contract perspective, there will be no impact or need to change existing documents as our corporate entities remain as Guidance Navigation Limited and Guidance Microwave Limited.

To support the new structure important changes to the leadership team have been introduced:

Guidance Group: Jan Grothusen will take on the position of Chief Executive Officer for Guidance Group looking after our strategic development, supported by Malcolm Roberts as Business Development Director, and the operational management of the Guidance Innovation division.

Guidance Marine: James Wheeler will take on the position of Managing Director with full accountability for this business division, supported by Russ Miles as a Technical Director whose primary focus will be on quality, product performance and the new product roadmap for the marine market.

Guidance Industrial: Jan Grothusen will also act as the Managing Director of this business division, supported by Chris Drewe as Product Manager who will oversee the core engineering team and timely delivery to customer requirements. Dave Barnett, Head of Autonomous Systems in the Guidance Innovation division, will provide strategic technical support with a primary focus on new innovative collaborations and opportunities for the wider industrial market.

Guidance would like to take this opportunity to thank all our customers for their continued support, it has been a pleasure to serve you in the past, and we look forward to doing business with you in the future.

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